Teenagers watch more videos on TikTok than YouTube

Since June 2020, the average daily viewing rate of 4- to 18-year-olds on TikTok has surpassed YouTube.

According to the survey, these young people are surpassing YouTube with an average of 75 minutes per day on TikTok.

In later years, TikTok’s influence with young users increased.

By the end of 2021, children and teens had an average of 91 minutes of TikTok viewing per day by the end of 2021.

YouTube has viewed at just 56 minutes a day.

The new findings are based on children’s and teens’ usage across platforms, compiled for TechCrunch by parental control software maker Qustodio.

Parenting software maker Qustodio used 400,000 families with accounts on its service for the survey.

The information is represent to real-life usage of apps and websites, not an estimate.

However, these figures are averages. That doesn’t mean kids watch an hour and a half of TikTok and an hour of YouTube every day. Instead, the data shows how viewing trends change over time.

Some days, kids watch more online video than others. But sometimes they will switch between their favorite apps.

The broader picture this data reveals is where the world’s largest video platform could lose its grip on web users next month.

Especially Gen Z and Gen Alpha Gen Z (generally considered to include those born between the mid to late 1990s and 2010).

The Gen Alpha generation — born in the early to mid-2010s . Is said to include those whose childhoods were put on hold by Covid.

Last year, Recap analyzed app usage by kids in a report and found that TikTok was close to YouTube in terms of average time spent.

However, that report examined the data in a slightly skewed manner. This report includes app usage from early 2020 with a focus on 2019 trends.

It was a decision the company made at the time to highlight the time the pandemic was taking place. The report focuses on a handful of top markets rather than global trends.

The bigger viewing difference between TikTok and Youtube

US ,UK and Spain, children spend almost as much time watching TikTok as YouTube.

According to Global Basics, TikTok emerged at the top of the list in June 2020, with an average of 75 minutes per day compared to 64 minutes for YouTube due to the change in usage in June 2020.

In 2021, daily views averaged 91 minutes per day on TikTok and only 56 minutes on YouTube.

The company is experiencing an incredible change compared to the global trends. Found in top countries such as the UK and Spain.

For example, in 2021, US children and teens will spend an average of 61 minutes on YouTube and 99 minutes on TikTok.

In the UK, TikTok is used up to 102 minutes a day, with only 53 minutes on YouTube. But the good news for YouTube is that it goes far beyond any other time-consuming video streaming service.

Last year, Kids Around the World hosted Disney + (47 minutes); Netflix (45 minutes); Amazon Prime (40 minutes); I spent 56 minutes a day on YouTube more than Hulu (38 minutes) and Twitch (20 minutes).

(Visited 14 times, 1 visits today)

Be the first to comment

Leave a comment

Your email address will not be published.


*